Stack Plastics Products

 The Challenge

Before working with Ecreative, Stack Plastics was struggling to attract organic traffic and get goal conversions. Their previous website failed to meet the demands of their rapidly growing business. Even though their site had great content, the navigation made it difficult for customers to find information quickly. Additionally, their content needed to be more customer-focused and highlight the company’s injection molding capabilities.

 The Solution

Stack Plastics needed a fresh, mobile-responsive site redesign. Reaching their marketing goals would also require implementing a digital marketing strategy focused on increasing organic traffic and converting qualified leads.

 The Results

Ecreative redesigned their site with a cleaner, mobile-responsive layout. Detailed drop-down lists in the navigation and clear calls to action significantly improved flow and made the site more user-friendly.

Their digital marketing strategy included technical and on-page search engine optimization and a content overhaul to make their website copy more customer-focused. This strategy resulted in Stack Plastics generating $250,000 in new revenue 60 days post-launch. 

• Organic traffic increased by 50%
• Organic goal completions jumped up 49%
• New users and sessions increased by nearly 50%